Portfolio

HUNT Tech is an outdoor innovation startup based in Southwest Louisiana, focused on developing better solutions for people who spend their time outside. Their flagship product, HUNT Repellent, is a DEET-free, scent-free insect repellent designed to provide long-lasting protection without harsh chemicals or overpowering odors.

As a marketing intern, I contributed to building HUNT Tech’s digital presence and product launch strategy. My work included:

• Graphic Design: Created branded visuals, product mockups, and promotional assets for both digital campaigns and in-store displays.
• E-Commerce Management: Maintained and updated the Shopify website with new products, pages, and content.
• Social Media Management: Managed and grew brand presence across Instagram, Facebook, TikTok, and YouTube, including content planning, posting, and analytics.
• Email & SMS Marketing: Designed and implemented email campaigns and automated flows using Klaviyo.
• Brand Development: Helped refine the company’s visual identity to ensure consistent messaging across all platforms.

This role gave me hands-on experience integrating graphic design, digital marketing, and e-commerce to help launch and grow an outdoor brand from the ground up. Take a look at some of my work!

Socials

As a Marketing Intern for HUNT, I managed posting social media content, graphic design, and strategy across Facebook, Instagram, TikTok, and YouTube. My work focused on building a consistent brand identity, producing engaging media, and driving measurable results.

This not only expanded HUNT’s audience but also improved engagement and strengthened the overall digital presence of the brand. Below are some examples of the content I had a hand in creating and our analytics from July-September 2025.

Social Media Content

Instagram and Facebook Analytics July-September 2025

Key Results (July–August 2025):

• Facebook – 362.6K total views (+276.7%), 92.6K reach (+364.1%), with ad views up 492% and organic views up 188%.
• Instagram – 84.3K total views (+121.5%), 28.6K reach (+120.6%), with organic views up 188% and ad views up 87%.

Highlights:

• Both platforms saw major increases in visibility, with total views and reach climbing sharply across the board.
• Facebook led overall performance, generating the highest engagement and watch time gains.
• Instagram showed strong organic growth, signaling improved discoverability and interest without heavy reliance on ads.
• Paid campaigns contributed to significant spikes, especially in August and late September, driving both awareness and engagement.

Email Marketing and Klaviyo Automation

At HUNT Tech, I used Klaviyo to design and manage email and SMS marketing campaigns that supported product launches, sales promotions, and ongoing customer engagement. My work combined creative content design with data-driven automation to deliver measurable results.

Key Contributions:

• Designed branded email templates featuring consistent layouts, typography, and visuals.
• Built automated email and SMS flows for welcome sequences, abandoned cart recovery, product education, and promotional campaigns.

This role strengthened my ability to blend graphic design with marketing strategy, using Klaviyo to streamline communication and build stronger customer relationships.

Graphic Design and Product Photography

While working as a Marketing Intern at HUNT Tech, I developed branded visuals that shaped the company’s digital presence and retail image. My graphic design work supported product launches, social media campaigns, and email/SMS marketing by ensuring a consistent, modern brand identity.

Key Contributions:

• Photographed products to be included on our website and in our social posts
• Designed product packaging and label concepts aligned with HUNT Tech’s clean, outdoor-focused branding.
• Created graphics to be implemented into our website
• Produced promotional assets, product mockups, and visuals for point-of-sale displays.
• Developed branded email and SMS templates in Klaviyo for marketing flows and campaigns.
• Maintained consistent typography, color, and layout standards across all digital and print materials.

These projects gave me hands-on experience applying graphic design principles to real-world packaging and marketing campaigns, blending creativity with measurable business results. Below are examples of my work.

POS Display

Product Packaging and Labels

One-Pagers

Stickers

Product Photos

I have had the immense pleasure of working with Charles McNeely, a retired theatre professor from McNeese State University, on his passion project of creating content that is dedicated to bringing understanding to the misunderstood. Dev Doc Theatre is an organization that is devoted to documenting people’s stories about their lived experiences and challenges they have overcome.

So far, I have been able to work with McNeely to edit two stories from survivors of Hurricane Audrey and the challenges they have overcome from their experiences. I was given creative freedom to edit as I saw fit and I am very proud of the work I was able to produce. I was responsible for compiling footage into fully edited, documentary-style videos. I was able to research and find footage and photos that made sense to use within the content. The projects tasked me with making creative decisions on making intro and outro segments, as well as how and where to place edits and effects. I was also able to work with clients to make changes to their videos as they deemed fit.

I also worked closely McNeely to redesign their website for Dev Doc Theatre. I was responsible for creating a website audit to identify problems with the old site, making mockups of a new mobile and desktop website design, and implementing a new design in WordPress. I continue work to update and maintain site. Take a look at the new website here!

SURVIVING HURRICANE AUDREY: Warner Daigle’s Story

SURVIVING HURRICANE AUDREY: Warner Daigle’s Story

Dev Doc Theatre Website: Client Site Audit

Dev Doc Theatre Website: Home Page Mockup

In March 2025, I was recruited by the McNeese Poke Press to provide photography coverage for the McNeese basketball team’s NCAA tournament games in Providence, Rhode Island. With full media access to the court sidelines, I captured dynamic images of players, coaches, the crowd, and the pep band during high-pressure moments.

My responsibilities included:

• Selecting and retouching photos for publication in game-day editions.
• Delivering images under tight deadlines to meet press production schedules.
• Ensuring shots reflected the energy of the tournament and the spirit of McNeese athletics.

This project gave me experience shooting live sports in an NCAA environment, working with editorial staff to quickly identify high-impact images for fans and alumni. Take a look at the shots I captured!

Photography Classes At McNeese

In my Fall 2022 semester I was able to take some classes that introduced me to photography and many principles of photo taking. I was able to learn skills in Adobe Photoshop and Lightroom in order to edit and enhance some of the photos that I took. Since then, I have taken up photography as a hobby. Please take a look at some of my work!

Videography, Editing, And News Writing Classes At McNeese

While working through my mass communication degree at McNeese, I have taken many videography and editing classes that have increased my knowledge and experience with media creation. I have had the opportunity to work on short films and music videos. For these projects, I was responsible for script writing, story boarding, filming, and editing. I was also responsible for directing actors in order to bring these stories to fruition.

Along with creative film classes, I have also had classes relating to news media production. During these classes, I worked to write news stories. Along with writing, I took the role as news anchor and field reporter. I was responsible for creating multiple news packages which included scripts, interview footage, and b-roll footage. Each story was then edited by me before being submitted to my professor.

I encourage you to look at some of my work! (WARNING: Music video and short story contain profanity!)

Rob’s Backstage Popcorn – Branding Video Class Project

I Don’t Wanna Miss You Like I Do – Music Video Class Project

Overdue – Short Film Class Project

News Packages – Spring 2024 Class Projects

Writing Samples

McNeese Football Team

Along with photography and videography classes, I have worked with McNeese’s football team to film and photograph their games and practices. It was a great experience getting more accustomed to camera work, filming techniques, and editing work. The job also heavily relied on teamwork and coordination, as we had to make detailed plans for who captured what and when. It was a fast-paced job where we had to be on high alert for any changes or problems that arose.